Men’s Clothing by April 77 Records

April 77 Records clothing range was launched in 2002 by Frenchman Bric Partouche who describes himself as more of a “youth culture nerd” rather than a fashion designer.

Partouche’s obsession with early punk especially bands like Ramones and Joy Division provided the inspiration to create a range of jeans each named after his musical heroes. April 77 is worn by everyone from The Rolling Stones to Iggy Pop but also by a new breed of independent artists.

Each pair of April 77 jeans comes with “Le Pique” the April 77 pick neatly placed in a separate pocket and also a “scratch card download” which enables you to download a tune from an artist signed to April 77 Records on the month that you buy your pair of April 77 jeans.

As well as these great jeans April 77 Records also do jackets, cardigans and t-shirts to complete the range.

View the April 77 Records clothing collection here.

featured:
April 77 Records Joey Overdrive Jeans - This is a 5-pocket comfort skinny leg jean in the classic April 77 Records Joey style.
April 77 Records t-shirt with Design no 4 - available in White and Black cotton with contrast print.
April 77 “Ritchie” Cardigan in Grey & Black - A 1950’s style cardigan with black piping from April 77 Records in 100% merino wool.
April 77 Records “Decontrol” Jacket - The classic mens MC Jacket from April 77 Records, made from waxed cotton.

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